Digital PR Manager

THE COMPANY

We’re rapidly growing and looking for driven and customer-obsessed professionals to help our team revolutionize the career-services industry.

Career.io, a division of Talent Inc. is dedicated to creating a better landscape for job seekers everywhere. As the only AI and human-powered career platform where job seekers can find everything they need for any step of their job search or career growth, all in one place.

We are committed to helping job seekers write the next chapter of their careers and we want to help write yours, too! We hire for growth and longevity because we value the happiness and well-being of our employees.

THE ROLE

Here at Career.io, we are looking for an experienced Digital PR Manager to join our rapidly growing, dynamic team. In this role, you will be responsible for setting up and managing a new outreach team and supervising the entire digital PR / outreach process. This role involves both hands-on and managerial responsibilities, requiring significant experience in Digital PR. Your goal will be to guide our team to ensure effective strategies and successful campaigns, contributing to the overall improvement of our online presence.

This is a Hybrid role.

THE KEY RESPONSIBILITIES

• Set up a new outreach team.
• Lead, mentor, and train a team of Digital PR Specialists.
• Develop and implement comprehensive outreach strategies to improve our online presence across different markets.
• Support the creation and execution of digital PR campaigns to enhance brand visibility.
• Create roadmaps and timelines for project deliverables.
• Participate in brainstorms and come up with creative ideas for different campaigns.
• Work across teams:
  • With the Content teams to ensure there is an alignment on the content strategy.
  • With the SEO team to improve website ranking and visibility.
• Supervise the development of outreach email templates to ensure consistency and effectiveness.
• Use tools like Ahrefs, GSC, and others to measure the impact of outreach efforts.

• Continuously optimize strategies based on data and industry trends.

THE MUST-HAVES

• At least 4 years of experience leading and managing a PR or Outreach team.
• English proficiency, both speaking and writing.
• Proven experience leading and managing digital PR campaigns (you should be able to answer the following questions: name a successful campaign, type of strategy/outreach used, results, and impact).
• Strong leadership and team management capabilities.
• Proven track record in leading and managing outreach teams and successful campaigns.
• Strong understanding of SEO and digital PR best practices.
• Ability to analyze data and make data-driven decisions.
• Proficiency with SEO tools such as Ahrefs, Google Search Console, Google Analytics, etc.
• Ability to work with cross-functional teams.
• Strategic thinker with a creative approach to problem-solving.
• Highly organized with strong project management skills.

THE NICE-TO-HAVES

• Experience with CMS platforms.
• Proficiency in multiple languages can be an advantage for international outreach.

If you are a proactive, results-driven individual with a passion for SEO and Digital PR, we would love to hear from you.

At Talent Inc., we believe that diversity in thought and cultural background leads to better teams and stronger companies. We seek talented, qualified employees, regardless of race, color, sex/gender (including pregnancy, gender identity, and gender expression), national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Talent Inc. is proud to be an Equal Employment Opportunity Employer.

Come join our team. Together, we’ll help others tell their career stories and land their dream jobs.