CRO Specialist- Product

Remote
Full Time
Marketing
Mid Level

THE COMPANY

We’re rapidly growing and looking for driven and customer-obsessed professionals to help our team revolutionize the career-services industry.

Career.io is dedicated to creating a better landscape for job seekers everywhere. Through our community of career experts and data insights, our brands — TopResume, TopCV, and TopInterview — empower professionals to take control of their careers, tell the best version of their career stories, and reach their full potential. 

We’re committed to helping job seekers write the next chapter of their careers and we want to help write yours, too! We hire for growth and longevity because we value the happiness and well-being of our employees.

THE ROLE

Here at Career.io, we are looking for an experienced Conversion Rate Optimization (CRO) Specialist to join our rapidly growing, dynamic team. As the CRO Specialist you will be responsible for converting users of Resume.io  and Career.Io to long term subscriptions. In this role you will own the day-to-day management of tests to improve how we get customers to improve our app funnel, understand touchpoints and convert them in using our career tools, understand its value and then convert to a long term subscription.

This is a 100% remote/work-from-home role.

THE KEY RESPONSIBILITIES

  • Analyzing complex data, providing results of individual tests and revising and refining experiments as needed
  • Strong understanding and tracking of metrics related to Conversion rate, Revenue per user, and Lifetime value. 
  • Understand modern tactics of improving website conversion from homepage to sign up to payment. Understand how user experience and website elements interact with each other and how to optimize that
  • Improve conversion rate from sign up to payment, increase engagement rate and decrease cancellation rate
  • Work cross functionally with multiple stakeholders, in multiple departments
  • An obsession with consumer engagement for long term relationships
  • Participate in weekly strategic brainstorming sessions per  the testing roadmap 
  • Engage 600K users a month to get them to use our product and work to convert to a long term subscription.

THE MUST-HAVES

  • A/B and multivariate testing experience
  • Strong understanding of Data Analytics Principles and Practice
  • Entrepreneurial mindset and self-motivated
  • A combination of skills related to Product, Project Management
  • 3-5 years experience
  • Strong understanding of subscription based B2C company models

THE NICE-TO-HAVES

  • Experience with a testing platform such as Optimizely, VWO, Kameleoon.
  • Experience with Mixpanel or Amplitude

At Career.io., we believe that diversity in thought and cultural background leads to better teams and stronger companies. We seek talented, qualified employees, regardless of race, color, sex/gender (including pregnancy, gender identity, and gender expression), national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Career.io is proud to be an Equal Employment Opportunity Employer.

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